Case of an online store for beehives and frames

In the first month of advertising work, we achieved the following results:

• Orders through cart: 275
• Average order value: 1502 UAH
• Advertising expenses: 14,112 UAH
• Total order amount (revenue): 413,152 UAH
• Percentage of advertising expenses to revenue: 3%
• ROAS: 2928%

We’re very grateful to the client for promptly and conscientiously implementing all the website changes required for moderation. On this project, we were able to pass moderation on the first try, which isn’t always the case.

The website is hosted on the zakupka.com platform. Initially, we were skeptical about this platform due to their previous lack of e-commerce capabilities. As soon as we found out that this option became available, we decided to take on the project.

I can also mention the specifics of working with this platform. The support is available through multiple channels – you can call them on the phone or write on Telegram, and there’s a personal manager. However, we found the most efficient and professional support to be through Telegram, where we resolved the necessary issues.

Regarding downsides, I can only mention one – if the website is bilingual, there’s no option to load banners separately for each version of the site. This meant we had to modify banners and remove text from them.

It’s worth noting that the photo content, headings, and product descriptions are all unique. This is highly appreciated by both moderators and Google’s algorithms, which enhances the effectiveness of the advertising